Sunday
July 13, 1856
Nashville union and American (Nashville, Tenn.) — Nashville, Davidson
“Tennessee's Gilded Springs: What the Wealthy Were Doing (& Buying) in Summer 1856”
Art Deco mural for July 13, 1856
Original newspaper scan from July 13, 1856
Original front page — Nashville union and American (Nashville, Tenn.) — Click to enlarge
Full-size newspaper scan
What's on the Front Page

The Nashville Union and American's July 13, 1856 edition is dominated by advertisements for Tennessee's thriving resort culture—a window into antebellum leisure and entrepreneurship. The front page showcases subscription rates ($8 for the weekly paper, $5 for tri-weekly) and features lavish advertisements for watering holes like Beaver Dam Springs in Hickman County, Kingston Springs, and the Sevanee House. The Beaver Dam Springs ad highlights 'ten or twelve delicious free stone springs and four sulphur springs,' with a glowing letter from Rev. A. L. V. Green praising the springs' medicinal properties and promising restoration to health for the afflicted. Stage coaches run regularly from Columbia, with month-long stays available for $20. The page also advertises the newly patent-pending Excelsior Corn and Cob Mill—a portable grinding machine priced at $50, claiming superiority over competitors and offering replaceable grinding rings at just $3. Multiple piano dealers advertise their stock, with W. H. Freeman and J. A. McClure competing for customers with imported instruments from Light, Newton, Bradbury, and Haines manufacturers.

Why It Matters

In 1856, Tennessee was economically robust and socially confident. The resort advertisements reveal a planter and merchant class with disposable income for leisure travel—a luxury that would become unthinkable within five years as sectional tensions exploded into civil war. These spring resorts served as crucial social gathering points where the elite networked, courted, and debated politics. Importantly, this July 1856 edition was published just months after the violent 'Bleeding Kansas' crisis (May 1856), when pro- and anti-slavery forces clashed over westward expansion. Tennessee newspapers like this one were navigating increasingly treacherous political ground. The agricultural innovations advertised—like the Excelsior Mill—show the South attempting industrial modernization, even as the slave-based plantation economy made such progress fraught.

Hidden Gems
  • The Beaver Dam Springs letter mentions Rev. Green witnessed 'three gentlemen, on two different occasions returned, after a few hours' sport, with from fifty to seventy fine fish'—documenting Tennessee's recreational fishing culture and implying both the abundance of wild resources and the leisure time available to wealthy visitors.
  • S. Burke Pickett's real estate and commercial agency explicitly handles the 'Purchase and Sale upon Commission, of Bonds, Stocks and Public Debts'—showing Nashville's emerging sophistication as a financial center in 1856, with middlemen specializing in securities trading.
  • The Excelsior Mill advertisement boldly challenges competitors with a public wager: 'we will give a silver cup to any Corn Crusher that can be produced, of the same size and same length of lever, that will grind finer and faster than the Excelsior'—an aggressive marketing tactic claiming technical superiority.
  • Hotel proprietors like William Roberts at the Sevanee House explicitly recruited talented staff from other establishments ('Mr. Braddock, who formerly presided at the City Hotel'), showing how service industry workers were valued and poached during this era.
  • Kingston Springs advertises that 'a band of music has been engaged, and will be in attendance during the season'—revealing that antebellum resort culture included live entertainment as a standard amenity for wealthy guests seeking complete leisure experiences.
Fun Facts
  • The Excelsior Mill advertisement claims cast-iron mills typically failed after just two years—yet the Excelsior promised to cost only $50 plus $5-10 in repairs over ten years, versus $220 for competitors. This obsolescence problem plagued 19th-century American machinery; planned obsolescence wasn't invented in the 20th century.
  • Rev. A. L. V. Green's letter from Beaver Dam Springs notes 'On Sabbath we had service twice. I preached in the morning and the Rev. Mr. Pease of the Episcopal church in the evening'—demonstrating how antebellum resort life wove religious observance into leisure, with traveling clergy following wealthy patrons.
  • The piano advertisements show Nashville in 1856 was importing high-end instruments from northern makers (Bradbury, Haines Bros.), yet competed fiercely to sell them. By the Civil War's end in 1865, such commercial ties between North and South would be severed, devastating Tennessee's economy.
  • S. Burke Pickett's references span the entire regional elite—Gov. W. B. Campbell, Gov. S. Brown, Joseph Allen, Esq. of New Orleans—showing Nashville's merchant networks extended to Louisiana and beyond, illustrating the pre-war South's integrated commercial sphere that would fragment under war and Reconstruction.
  • The paper's strict policy stating 'no paper will be sent out of the State unless the order is accompanied with the cash' reflects both the difficulty of long-distance payment collection in 1856 and the newspaper industry's precarious cash-flow situation before the Civil War disrupted everything.
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